1. Introduction
This Privacy Policy explains how Castella Media Group (a trading name of Likeable Company Media), located in Lansdale, PA, collects, uses, and protects information about you when you visit castellamedia.com or use our services. By using our website or services, you agree to the practices described below.
2. Information We Collect
Information you provide directly. When you submit a contact form, create a campaign, or purchase a service, we collect information you give us, including: your name, email address, phone number, artist or business name, song or video URLs, similar-artist references, target audience descriptions, and any other details you choose to share.
Payment information. When you pay for a service, payment card details are collected and processed by Stripe or PayPal (see Section 5). We do not store full card numbers on our systems.
Automatically collected information. When you visit our site we automatically collect: IP address, browser type and version, device type, operating system, referring URL, pages viewed, time spent on pages, and similar usage data via cookies and analytics tools.
3. How We Use Your Information
We use the information we collect to:
- Provide, operate, and improve our services and your campaigns
- Process payments and send confirmations, receipts, and campaign reports
- Communicate with you about your account, campaigns, or inquiries
- Send service updates, marketing emails (where you've opted in), and respond to support requests
- Measure ad performance and analyze website traffic
- Detect, prevent, and address fraud, abuse, or technical issues
- Comply with legal obligations
4. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to operate the site, remember your preferences, and measure performance. Specifically, our site loads:
- Google Tag Manager & Google Analytics 4 — to understand site usage and traffic sources
- Meta Pixel (Facebook/Instagram) — to measure ad effectiveness and build audiences
- Stripe and PayPal scripts — to process payments securely
You can control cookies through your browser settings or by using browser extensions. Disabling cookies may limit some site functionality.
5. Third-Party Services
We share information with trusted third parties only as needed to operate our services:
- Stripe and PayPal — payment processing
- Google (Analytics, Tag Manager, Ads) — analytics, advertising, and YouTube ad delivery for campaigns
- Meta (Facebook, Instagram) — ad delivery and measurement for promotional campaigns
- FormBold — contact and campaign-form submission handling
- Vercel — website hosting and content delivery
Each of these providers has its own privacy policy that governs how it handles your data. We do not sell your personal information to anyone.
6. Data Retention
We retain personal information for as long as needed to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. Campaign records and payment records are typically retained for at least seven years for tax and accounting purposes. You may request deletion of your data at any time (see Section 8).
7. Data Security
We use reasonable technical and organizational measures to protect your information, including HTTPS encryption across the site, secure payment processing through Stripe and PayPal, and access controls on internal systems. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
8. Your Rights
Depending on where you live, you may have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Opt out of marketing emails (use the unsubscribe link in any email)
- Opt out of the sale or sharing of your personal information (we do not sell your data)
- Withdraw consent where we rely on consent to process your data
To exercise any of these rights, email us at info@castellamedia.com. We will respond within the timeframe required by applicable law.
9. Children's Privacy
Our services are not directed to children under 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us and we will delete it.
10. International Users
Our services are operated from the United States. If you access our site from outside the U.S., your information will be transferred to, stored, and processed in the United States. By using our services, you consent to that transfer and processing.
11. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top reflects the most recent revision. Material changes will be communicated by posting the updated policy on this page and, where appropriate, by email.
12. Contact Us
If you have questions about this Privacy Policy or our data practices, contact us at info@castellamedia.com.